×
Partager
Taille du texte
aA+ aA-
Imprimer
Cliquer ici pour imprimer

Trade Marketing Manager

Pays : Canada Canada

Région : Quebec

Ville : Montreal

Catégorie : Marketing

Type de contrat : CDI

Type d'emploi : Plein temps

Description du poste

KEY JOB ACCOUNTABILITIES
To increase company sales by generating specific activities for retailers through leveraging global brand positioning and category penetration.
- Develop and implement the Trade Marketing strategy to contribute towards brand growth targets and cross-category business objectives
- Lead the translation and execution of the marketing strategy into impactful retailer programmes, respecting and tracking budget and commercial targets
- Bring field intelligence to define brand-specific activity programmes with marketing and commercial departments
- Implement, monitor and improve processes to link all marketing activities with the activities of the commercial team
- Recruit, develop and manage Trade Marketing team. Ensure development of expertise and know-how in the Trade Marketing team
PROFESSIONAL & TECHNICAL COMPETENCIES
- Pursues turnover and profit optimization
- Stays up-to-date with market, consumers& competitors
- Builds on categories Shopper insight DEVELOPS CUSTOMER CENTRIC BUSINESS
- Collects and connects comprehensive knowledge about the retailer/prescriber/Salon
- Adapts brand distribution strategy
- Collaborates across functions
BUILDS SELLING PROPOSITION & NEGOTIATE
- Masters brand selling scenarios
- Manages BA/DA staffing & relationship
L'Oréal is an equal opportunity employer.
Partager
Imprimer
Cliquer ici pour imprimer

Offres d'emploi

Trade Marketing Manager

L'OREAL GROUP
| CDI | Montreal

Ce site est réservé aux professionnels de la mode, du luxe et de la beauté.